The artist
VIDAM is a visual artist and illustrator from Berlin. His pop-surrealist elements are often peppered with lots of color and funny characters.
Our collaboration merges VIDAM's signature illustrations with REFLECTIVE's innovative design to create a visual homage to the electronic music scene.
The message is more than just design – it's a reflection on the importance of coming together, dancing together, and mutual respect within the techno scene. It reminds us that the true spirit of rave is one of complete inclusion.
REFLECT X RESPECT
Berlin's vibrant techno and club culture is more than just electronic dance music. It stands for acceptance, mutual respect, and the freedom to be yourself.
We are commemorating the cosmopolitan spirit of Berlin's techno scene with a very special collaboration. For this, we asked the renowned and much-loved artist VIDAM to design an artwork.
That's definitely a reason to celebrate. We're hosting a day rave in Hasenheide Park in Berlin on June 21st to mark the Fête de la Musique.
The artwork
The collection celebrates the uniqueness of Berlin's club culture - from the legendary nights at Berghain to the underground parties in abandoned industrial halls and spontaneous open-air events on lovingly designed green spaces.
Does this resonate with you? Then you might like the shirt, bag, and stickers. Celebrate the kitty cat and celebrate with her!
Each product combines street art and functionality, becoming a luminous statement in the night.
The rave
What could be more fitting than celebrating the collaboration with a joint public rave?!
To celebrate the “Fête de la Musique”, we organized a day rave in Hasenheide, Berlin, in beautiful weather: music, drinks and nice people... everything was there!
Line-up
13:30-14:30 - Agimaus
14:30-15:30 - Mulletman
15:30-16:30 - Aaronovsky
4:30-6:00 p.m. - Horst Erich & The Rude Ol' Boys
18:00-19:30 - Badich
19:30-21:00 - Kitty
21:00-22:00 - Benet Rix